The ‘Farmer Centred’ approach has resulted in improving the quality of black sesame seeds in the Magway Region, higher selling price of black sesame seeds and assurance of a market through establishing a contract with a Japanese firm.
Since 2011, the Network Activities Group (NAG) has been supporting farmers in Dry Zone in various ways: strengthening farmer associations, building their capacity on improved product quality, linking with agriculture input suppliers and private banks, facilitating third parties certifications and collective marketing of their product to the regional collector and again linking with exporter to Japan.